About
Context was founded in late 2018, by two best friends since the age of 6 - Yotam Burstein, an applied anthropologist and Noam Kollman, a service designer.
Although coming from different professional backgrounds, they both shared a love for understanding people, and how they interact with the world around them.
Their search to find a space where those qualities are not only valued, but also possess the potential for a positive impact, led them to healthcare, and more specifically - health-tech.
There, the importance of understanding how people think, feel and act in various contexts, can make a world of difference. It can mean the difference between getting treated or not, implementing life-saving tech or not, and much much more.
In this space, Context’s co-founders decided to establish a unique user research agency which is solely focused on health-tech. Together with their exceptional team, they explore the intersection of people and products. Their research insights provide their clients with the clarity they need to build the ground-breaking healthcare innovations they envision.